Make your loyalty card look professional and on-brand by uploading custom images. Each asset appears in a different place on the card, so it's important to get the sizes and ratios right.

Go to CustomizeLoyalty card to preview your card and update its design.

All images should be in PNG format. The system will display them across Apple Wallet, Google Wallet, and push notifications.

Loyalty card design preview
Loyalty card design preview

This icon appears on push notifications (iOS and Android) and as the logo on the front of the Android wallet pass.

Requirement Value
Aspect ratio 1:1
Minimum size 840 × 840 px

The logo sits at the top-front of the Apple Wallet pass. If you also add a program title, the logo shares the space with it. Otherwise, the logo displays alone.

Requirement Value
Aspect ratio 1:1 or 3:1
Recommended size (1:1) 512 × 512 px
Recommended size (3:1) 1536 × 512 px

The largest image on the card. On iOS it appears at the top; on Android it's at the bottom.

Requirement Value
Aspect ratio 3:1
Recommended size 1032 × 336 px

The banner dimensions can vary slightly depending on the wallet app. Keep the most important content in the center and leave a 10% safe area around the edges.

Initial Banner (Overlay)

The initial banner is an overlay that appears on top of the main banner when the card is first installed. It helps customers understand they need to tap the three dots to see their card details. The overlay disappears once the customer taps any back link.

Find this option in the advanced banner settings, right below the main banner image upload.

Use transparency in your initial banner so the main banner shows through behind it. Match the same size and ratio as your main banner image.